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Embargoes, the Worst Kept Secret in the Ski Industry

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“Psst, can you keep a secret? Yeah? So can I.”

This line might have been a light-hearted joke once, but in the context of the ski industry, the stakes around keeping secrets are no laughing matter.

Embargoes—manufacturer-imposed agreements to withhold product information until a specified date—are a cornerstone of our industry’s information flow. The logic behind them is sound: manufacturers want to protect their retail partners, ensuring that the current season’s products, sitting...

Embargoes, the Worst Kept Secret in the Ski Industry

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